Showing posts with label communication in business. Show all posts
Showing posts with label communication in business. Show all posts

Saturday, November 26, 2011

Excellence in Business Communication (9th Edition) (MyBCommLab Series) Review

Excellence in Business Communication (9th Edition) (MyBCommLab Series)
Average Reviews:

(More customer reviews)
This book is choc-full of useful techniques for good, solid business communication. The samples are well thought-out and are very true to life. However, the questions, especially the ethics questions do not have any answers provided. Even the instructor copy doesn't have any of the answers, so effectively it boils down to your opinions and whether or not you can defend them. Yee Hah, just like real life.

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Learn Business Communication Skills By Example. Excellent, effective, and practical business communication skills are necessary in order to succeed in today's business world. Excellence in Business Communication delivers an abundance of the most realistic model documents and tools, helping readers learn business communication skills by example. The ninth edition is a more efficient, rigorously revised textbook that maintains solid coverage of fundamentals while addressing developments in the business communication field. The authors also understand that to succeed in today's social media environment, business communicators must abandon outdated thinking and embrace the new social communication model that's redefining business communication and the relationships between companies and their stakeholders. By offering practical advice and hands-on experience through dozens of activities and cases, this edition helps readers adapt their communication skills to this important new media.

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