Average Reviews:
(More customer reviews)I used an earlier edition while in graduate school and found it very helpful. Griffin has boiled down and concisely described about 30 or so communication theories. What's more, he does so in practical terms and concepts that college students can easily grasp and apply. While I believe that this text is more applicable to the undergrad than grad student, it is an excellent reference and text. As a professor of communication, I now use it in my undergrad courses on communication theory.
And by the way, what's all this [stuff] about liberals and communications??? I am a liberal (bleeding heart variety, and proud of it), I teach communication, and I think the book is valuable, candid, and balanced....
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The most widely-used textbook for the communication theory course, A First Look at Communication Theory analyzes the major communication theories at a level that is appropriate for both lower- and upper-level courses. The theories represented in the text reflect a mix of foundational and recent scholarship and strike a balance of scientific and interpretive approaches.
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