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(More customer reviews)Having taught business communications for years, I've been waiting for a textbook that effectively combines business theory with practical approaches for improving students' writing. Using an innovative modular approach, Locker & Kaczmarek's Business Communication-Building Critical Skills (BCS) succeeds in doing both.
What I like most about BCS the flexibility it affords. Its modular approach enabled me to design a curriculum that complemented my teaching style. For instance, each module contains a "Polishing your Prose" section-a series of exercises that review topics ranging from grammar to parallel structure. Throughout the semester, I've used these sections to help students improve their writing noticeably. Other texts tend to relegate discussions about grammar and the craft of writing to single chapter or a less-than-adequate appendix.
In addition to creating an innovative and flexible text, Locker and Kaczmarek have helped to simplify the instructor's job by providing a wealth of supplementary materials, including an online resource, PowerPoint presentations, transparency masters, a test bank, and a computerized gradebook.
Having already used Business Communication-Building Critical Skills, I cannot recommend the text enough. I expect to use it for many semesters to come. I would encourage you to purchase the book (Published by McGraw-Hill) and see for yourself.
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Overview:Business Communication: Building Critical Skills provides a unique approach to a hands-on course, devised and created in its previous editions by Kitty Locker, with the assistance of a community college colleague, Stephen Kaczmarek. The innovative module structure allows instructors to focus on specific skills and provides greater flexibility for short courses and different teaching approaches. While grounded in solid business communication fundamentals, this text takes a strong workplace activity orientation which helps students build the writing, speaking, and listening skills that are crucial for success in the 21st-century workplace.
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